What you will learn
How to build a brand and market your brewery online.
How to build relationships in the craft beer community and sell beer.
The things to consider in choosing the ideal location for your brewery.
The steps needed to get approvals for setting up a brewery.
Everything you need to brew your first commercial batch.
How to experiment with recipes and arrive at a core range of beers.
How to source brewing equipment on a budget from China.
Our biggest mistakes in the project and how to avoid them.
Who should read this book
If you are looking to open a brewery, this is the most up to date and comprehensive book available on the topic.
We go down to the detail of how to build a pilot system and how to make the leap into your first commercial brew.
Operation Brewery covers all the key topics to launching a business from brand building, online marketing and finance.
If you are in the beer industry, you will love our story of 3 guys getting shit done. If you know us, you might even be in the book!
What others are saying
Paperback, Kindle, online or mobile device
About the authors
Operation brewery was written by Dan with the help of Govs and Eddie, with the foreword by Hendo.
Dan is the author of 2 Amazon best-selling business books, The 7 Day Startup and Content Machine. The books have a 4.75 rating with 455 reviews. They have sold 40,000+ copies and been translated into 9 languages.
Govs is an international award-winning brewer with 10 years experience. Govs has brewed most of Queensland’s best beers (4 out of 7 in the top hundred of 2014) and worked on the technical aspects in the book.
Eddie is a beer aficionado and friend to everyone in the Queensland craft beer scene. He pretty much runs Black Hops headquarters and wrote the community chapter (among others) in the Operation Brewery book.
Steve (Hendo) Henderson is a legend of the Australian craft beer brewing scene and was recently voted the #1 gypsy brewer in the country. It was our honour to have the great man write the foreword for the Operation Brewery book.